— COME AS YOU ARE
Enough is enough - we've been making fun of Crocs for too long.
In an age of ever changing trends and short-lived fads, the only thing that remains consistent is you. We too often sacrifice health, comfort, and wellbeing for fashion and we compromise where we shouldn’t need to. Crocs wants to remind people that when you're being yourself, you're unstoppable.
So with this campaign we want to debunk once and for all that it's impossible to look great and be insanely comfortable at the same time.
Essentially, we made Crocs cool. And it was a chance for us to flex our photography and video muscles.
AD & CW: Danika Baker-Sohn & Alexandra Erber
Videography: Danika Baker-Sohn
Photography: Alexandra Erber